As the season changes so does our fashion trends, but in reality majority of us don’t have the need or time to make any new clothing purchases. Then the major question that arises is what will be our all reason favourite garment? The answer lies on the fabric of our T-shirts. They have always been that basic requirement of our fashion base. T-shirts have experienced major economical, cultural and social level of a human life and are accepted as a permanent member of day-to-day life of people from small towns to big cities all over the globe. Lets take a look at the changed T-shirt trend in last couple of decades.
Walking Through The Passing Decades
- The 50’s-Fashion that was inspired from industrial and social advancement came into existence.
- The 60’s-People began to wear screen printed cotton and tie dye T-shirts
- The 70’s-The concert time and disco scenes made polyester T-shirts tight and were paired with bell bottom pants.
- The 80’s-It was the time for coolest T-shirts like Hard Rock Cafe T-shirts, Ocean Pacific T-shirts and Long T-shirts.
- The 90’s-During those time Levi brand T-shirts with interesting quotations were hot in trend. Puffed sleeves dresses with thigh high stockings and slip dresses were worn over T-shirts, giving a schoolgirl look.
- The 2000 fashion brought T-shirts that had slogans like "I Make Boys Cry", "Boys Are Great" etc with zip off around or at the knee were emerging popular. People preferred dull colour at the start of this decade.
The Feel Young Factor
They are not only a very essential item but a stylish and reliable career apparel. Fashion has always been pushed by younger souls and nothing looks younger than a good old T-shirt.
Women T-shirt: A Separate Identity Mark
Women participation in areas like sports, fashion, corporate houses etc, have reached its zenith during these last two-three decades. Women of today no longer gel with old unisex T-shirt, then want something that fits their requirement. They opt for T-shirts that are comfortable during transport, at workplace, for washing purpose and even when they want to adopt a profound feminine approach. For ladies T-shirt is a multipurpose apparel and hence results in its growing demand offline as well on online shopping platforms. With abrupt change in demand scenario digital shopping stores like Jabong, Limeroad that deal mostly in fashion apparels, have launched T-shirts with better fabrics, modern designs and good colour combinations along with great styling. Thus, purchasing such women T-shirts holds a unique identity mark from the ongoing men’s T-shirt trend.
An Impactful Publicity And Marketing Tool
T-shirts are the best platform for making any statement. For example Indian tennis player Sania Mirza, the Indian tennis player had statements like , "Attitude Unlimited" and "Well-behaved women rarely make history" written on her T-shirts. On the other hand campaigns, events and programs like civil rights, women rights etc; have found their way through T-shirts. It is a low cost marketing and publicity tool
Unique Demand
Its the base of garment and Textile market business. It was noted world wide that an average consumer was mostly concerned about jeans and a nice T-shirt in day time. Sports styling will possess consumers who enjoy comfort in everyday wear. With recent wearing of corporate T-shirts in offices, a new trend started which resulted in increasing demand and result in corporate gifting with corporate statements and specific logo.
In nut shell, T-shirt has become a wardrobe need of people with active jobs and fresh hobbies that are driven by a tee that helps them stay dry, cool and relaxed all day. From fabrics used to publicity tool, from colour combination to new hot trends all these fashion changes arrive and disappear, but our apparels will always be fun with T-shirts.
To shop T shirts at discount price, collect Jabong coupons for clothing or coupons for Limeroad and apply at the time of making payment.
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